Business Growth Experts
WHO WE ARE
Partners Joseph Dunsmore and Brad Williams are highly experienced professionals with decades of business leadership experience. Our core values include listening with the intent to understand, seek first to understand then seek to be understood, satisfaction through helping others, and making the journey to high growth fun and interesting.
Joseph has over 35 years of business experience and has helped lead and transform technology companies for the past 25 years, including 15 years as Chairman and CEO of Digi International (dgii, Nasdaq). Brad is a seasoned sales executive and serial entrepreneur who has founded and sold multiple technology businesses. Brad most recently sold Doextra CRM Solutions, LLC to MC Partners, a $2.2 billion private equity firm based in Boston.
Matthew Dunsmore brings breadth and depth of knowledge in business analytics backed by many years of experience and Dgi International and MTS in Sales, Product Management, and Marketing.
WHAT WE DO
We help you gain an understanding of your digital truth to drive transformative growth
We find that management teams frequently rely on experiences, beliefs, and very limited data to set strategy and make critical decisions. It is our mission to broaden their view and help give them the data they need to make informed decisions.
Using interviews at all levels of the organization, we establish a formal baseline of the current state of management beliefs about all aspects of its go-to-market strategy and execution.
We then do deep forensic analysis using company data and market data to identify major gaps between the "digital truths" and management perception. In all cases we have found the digital truths to be enlightening and insightful.
The contrast creates visibility to previously invisible gaps, pointing to changes in process and strategy that will accelerate revenue and profit growth.
WHAT WE DELIVER
Your digital truth and transformative growth
Precise target market definition
Align distinctive competencies to target markets.
Clarify strategic value chain for target markets.
Systematically uncover and leverage the "digital truths" of your business.
Provide visibility which enables management to make more informed decisions.
Double-digit incremental growth